Monday, April 30, 2007

News Crisis

These are two news coverage that provide in site to the mistreatment of teenagers a TYC.


http://www.dallasnews.com/sharedcontent/dws/news/texassouthwest/stories/042907dntextycbarnard.385f0b3.html


http://www.tyc.state.tx.us/news/tyc_hotline.html

Analysis of both

I think the organization handled it rather professionally. They addressed the issue without putting names out there and pointing fingers. They let the community know in rather few words that they know there is a problem concerning the abuse of kids at TYC and they were definitely going to handle it. I noticed that they tried to attack the situation first before the news got there hands on it. They even developed a hotline to make it look as though they were not only persecuting the man charged with the crime in the news line but also searching out others who decide to partake on such questionable behavior. It is clear that they are trying to show that the truly care about the safety of the students at TYC. They go out their way to make sure that the community is alert on the problem m going on at TYC and that if they want to be involve they can by contacting their hotline number. The news made it out to look like a scandal has happen. They point fingers at certain people. They also make sure to note the problematic background of the instructor who was caught abusing the students. They even go as far as to make one of the head supervisors out to be a villain.

The words used in the organization are words that would draw sympathy towards the organization and fury towards the abuser and those who don’t take a part and helping to stop such acts. The word crime is in big red letters on the flyer of the press release to indicate that they will not stand for such behavior and it will be lawfully taken care of. “I want to make clear that we will not tolerate abuse of any youth in TYC”. “This hotline is another tool for people to report suspected abuse. I don’t care how it gets reported, just that it gets reported. We want to know what is happening so we can fix it and deal with those who would try to hurt our kids.” This is said by the Acting Executive Director, Ed Owens. He stresses that the hotline isn’t a tool of propaganda to make TYC look like the victims bit more the enforcers of a policy to make such behavior cease to exist. The new line reads, “TYC supervisor rebuffed abuse warnings”. The wordings for the headline itself points blame at representatives of TYC. They are clearly choosing to attack the organization in an attempt to exploit a hidden issue. In the press release for the organization I think Tim Savoy, the Public Information Officer in the speaker. He uses a lot of Ed Owens words to get across the message the organization as a whole is trying to portray. Gregg Jones of The Dallas Morning News is speaking in the news article. The two stories are definitely in disagreement. One is more of a pointing of fingers and the other is the reprimanding of said behavior. The tone in the organizational response is one of concise sternness and does not add to the story told by the press. The organization response is not adequate to filling in gaps in the news media accounts for it only says what it will do to stop the problem before it happens.